Case Study: Starrco

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Starrco

Starrco is a leading provider of modular and portable offices and cleanrooms.

Starrco came to us in need of a more contemporary website. For the color palette, we drew inspiration from their photography and previous website, to create something bold yet professional. Although the photography wasn’t developed for current web standards, we found solutions that made them engaging.

Services web design . seo
Markets B2B Industrial
Website www.starrco.com
“We will continue to use Insite Advice as a key partner in helping us implement our online marketing programs.”
Bryan Carey | PRESIDENT

Approach to Web Design

Starrco needed an updated website that was mobile responsive. A lot of their photos were low-resolution, so we weren’t able to create a huge impact through photography. We made an effort to make the homepage bold, even if we weren’t able to do so with full-sized imagery.

We incorporated their vision by including their photography and designed something that would stand out against their competitors.

In the last year our website traffic has increased by 72% and lead generation over 90%! -Bryan Carey

 

Approach to Digital Marketing

Because this site has so much technical information, we wanted to make it easy for visitors to find what they needed without getting lost. We made sure to highlight Starrco’s motto — Speed. Flexibility. Construction Made Easy. — stand out on the homepage. We also assisted with site structuring to be sure it was SEO-friendly and that information was easy to find.

We work with Starrco on a monthly basis to boost their organic ranking. We create useful and useable content that is optimized with their top keywords. We also pursue backlinking opportunities to get maximum exposure and boost rankings.

“Insite Advice’s talent and enthusiasm makes them a joy to work with… I am impressed by the way they effectively manage our projects.” -Bryan Carey
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