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Whether it’s for your own site, or for somebody else, How to Write Great Copy for the Web will quickly bring you up to speed with some clever techniques and strategies that will make you popular with your site’s visitors or with your clients!
Table of Contents
Chapter 1: What’s Different about The Web
Chapter 2: Secrets of Great Web Writing
Chapter 3: Writing Useful, Functional and Concise Copy
Chapter 4: Use a Authentic Voice
Chapter 5: Advice for Common Pages
Chapter 6: Persuade with Your Copy
