Social media is one of the most powerful tools for businesses today in their marketing efforts. In the last five years, Facebook, Twitter, LinkedIn, Pinterest and even lately Instagram, are all popular social networks that work to reach a client’s intended audience and build relationships and sales. It is important to partner with a firm that understands how to get your message through the chaos of the social-world and connect with your audience in a way that forms lasting relationships and develops profitable leads.
Not all social media outlets are appropriate for each client and the social campaign developed by us at Insite Advice is customized for your business, your goals and the industry in which you are involved in.
Social Media Goals
Social media outlets used by Insite Advice for our clients include the following:
FACEBOOK: A more personal way to reach your customer base, build relationships, connect one-on-one, promote products and services and build online presence/gathering. B2B, B2C, E-Commerce
TWITTER: Another way to reach your audience, promote your business and products or services, build authority, trust and online following through relevant content and newsworthy updates. B2B, B2C, E-Commerce
LINKEDIN: The most professional social media outlet, LinkedIn is great for connecting with customers or potential employees. Build brand and industry reputation and authority, promote content, build relationships, build online presence and promote your company to those within your industry. B2B, B2C, Industrial
YOUTUBE: Visually engage customers, clients and industry connections through informational and promotional multimedia content. B2B, B2C, E-Commerce
PINTEREST: Generate interest in your brand, products, services and relevant interests via pinboards and shared pins. Build online following, customer base and even create promotional advertisements. B2B, B2C, E-Commerce
INSTAGRAM: Share pictures of new products, company events and inside jokes to connect with your customer base on a more personal level. You can also create promotable ads. B2B, B2C, E-Commerce
We create socially driven websites for many different industries. We integrate social media tools right into your website, allowing the vast network of socially connected users to easily post your content on their accounts. This social feature increases the traffic and buzz around your organizations presence on the web. When one of your fans likes you, their networks of friends are immediately exposed to your company and can become fans of your organization themselves.